Fort Worth Considers Making Certain Signs Smaller [NBC]

By Scott Gordon | Published Jun 28, 2018 at 1:54 PM | Updated at 6:29 PM CDT on Jun 28, 2018

When it comes to the size of business signs, bigger is not necessarily better.

Fort Worth city leaders are considering a plan to make certain signs smaller to cut clutter.

Right now, so-called pylon signs are limited by law to 25 feet high and 16 feet wide.

Pylon signs are typically posted in front of small shopping centers and advertise multiple businesses.

A proposed change would limit them to 20 feet high and 12 feet wide.

"You know there's got to be some limits," said developer Mark Preston, a member of a city committee that came up with the proposed changes. "It would be pure capitalism to say let's advertise whatever, however big, neon. But that gets gawdy. Nobody wants that, even developers."

City Councilman Cary Moon is pushing to make the signs even smaller than the committee suggested.

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